Case study / SaaS / Investor reporting

How DemoUp Cliplister automated its investor reporting and reduced controlling workload by more than 90%.

DemoUp Cliplister brings accounting, sales and payroll data together in an automated financial reporting system. Standardized data pipelines replace manual consolidation and deliver management and investor reports on demand.

>90 %

less controlling workload

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Company profile

DemoUp Cliplister

01

Europe’s leading product experience platform for high-quality product content at scale

02

More than 3m product videos, images and digital assets across thousands of eCommerce sites

03

PCDN for fast, optimized media delivery and stronger conversion

04

Trusted by more than 400 leading brands and retailers across Europe

What the Finance solution needed to achieve.

01

Increase forecasting precision

02

Reduce the time to reporting

03

Maximize data transparency

04

Minimize management involvement in finance operations

05

Automate operational data harmonization

Data foundation

The data foundation behind the model.

01

Accounting data

German GDPdU accounting exports

02

Sales data

HubSpot API with access to real-time sales data

03

Payroll data

Payroll journals for planning at employee level

Architecture and implementation

From separate data to a production Finance workflow.

Finton combines source data, Finance logic, controls and delivery in one maintainable operating model.

01

Data upload

Ingest raw data from siloed, manually maintained systems

02

Normalization

Standardize bookings, account numbers and HR data automatically

03

Consolidation

Combine accounting, payroll and third-party data in one reliable logic

Operational output

What Finance receives in ongoing operations.

The solution delivers decision-ready outputs in the client's existing system landscape.

01

Accounting data

Normalized booking entries with standardized account numbers

02

Payroll data

HR data transformed into an accounting-compatible format

03

HubSpot data

Revenue analytics, subscription cohorts and customer segmentation

04

Reports and models

Financial highlights, consolidated statements and monthly sales cube in XLSX, PPTX and the WebApp

Business impact

Measured impact in the Finance workflow.

01

Increased transparency

More relevant, reliable and granular reporting

02

Faster turnaround

Adjustments flow directly into updated reports

03

Better decisions

Enhanced forecasting and scenario planning

04

Reduced workload

More than 90% less controlling workload at DemoUp Cliplister

05

Scalable architecture

The setup supports increasing complexity and growth

06

Fewer turnarounds

Higher reporting quality reduces reconciliation between parties

“Working with Finton enables me to focus on what really matters: growing our business. Let them worry about the icky stuff in corporate finance.”

Sören Schulze

COO/CFO, DemoUp Cliplister

Your Finance workflow

Where could better data logic reduce manual work and uncertainty?

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